Category Archives - Marketing

How Influencers Are Helping Brands Win On Periscope

Originally published on MediaPost Engage:Moms By Aliza Freud. It’s Jan, 8, 2016, and Joey Fortman, an influential blogger, is walking the vast convention exhibition floor at CES (Consumer Electronic Show) in Las Vegas while she is live-broadcasting on Periscope. Joey is currently showing her tuned-in audience a new life-size robot that helps kids with homework…

Wellness

2016: The Year of Overall Health and Wellness

This Post Originally Appeared In MediaPost: Marketing CPG By Morgan Buell Monday, Jan. 11, 2016 The 2016 ball has dropped, the holiday presents have been organized and put away, and the resolutions are in full-effect. But have you noticed something different about this year? Well, get ready. This is the year that physical fitness will be…