Cooler in Cotton 2
Cooler in Cotton 3


Cotton wanted to inspire people to wear and purchase cotton in summer and spread awareness about cotton’s benefits through blogs and social media posts. SheSpeaks partnered with high-end lifestyle and fashion bloggers to create blogs about wearing cotton in hot weather, and drove mentions on Twitter and blogger social networks.

  • Client

  • Key Metrics

    116M Impressions
    33 Blogger Partners
    18.7K Tweets